Studio Form:

Gold Award

Category

Design Agency of the Year

Company

Studio Form

Summary

At Studio Form, we’ve had the privilege of partnering with some of the world’s most inspiring brands – not just in name, but in spirit. Together, we've helped shape the campaigns, identities, and products that define them. Take our latest product innovation: described as what might be the most unique whisky packaging ever created – a world first. In just six days, it generated one billion organic impressions and was featured in Forbes, Bloomberg, and beyond. A true testament to our creativity, technical skill, and the strength of our client collaborations.


We’re proud to be the first Scottish agency chosen to lead three consecutive campaigns for V&A Dundee – Scotland’s only design museum. Our work has consistently exceeded footfall and income targets, with the Kimono exhibition achieving record-breaking engagement. It’s a reflection of our creative boldness, our enduring partnership with the museum, and a shared ambition to continually raise the bar.
It’s never been about chasing big names – it’s about building meaningful partnerships and creating work that truly makes a difference. Across every sector, we’ve had the privilege of collaborating with incredible clients, always drawing on the diverse skills and perspectives within our team to deliver work that matters.


When those who create for a living choose to create with us, that says everything.
Trusted by fellow creatives, we’ve had the honour of collaborating on award-winning projects – from H+I Mountain Bike Tours with Freytag Anderson, to shaping Revenant’s identity and crafting the digital presence for Where Giants Roam. Together, we’ve pushed creative boundaries and earned industry recognition – all while staying grounded with the talent that surrounds us. Because for us, it’s about more than the work – it’s about making a real difference. Creating meaningful, inspiring work built on trust, collaboration, and a shared love for what we do.


Some of our most meaningful work has been with third-sector organisations and ambitious start-ups – partnerships founded on purpose, trust, and shared ambition. And we find joy in the little things – like our daily coffee from Kafeteria, one of our many brilliant local clients. It’s moments like these that fuel the creativity, connection, and momentum that keep us moving forward.

Credit: Glenrothes 51 YO - Key Art - Created by Too Gallus

What sets your practice/agency apart from others?

We don’t chase big names – we focus on making a real difference. Our dedication to meaningful, fulfilling work has earned us the trust of some of the world’s most exciting brands, not just in name, but in spirit. Our approach prioritises collaboration, creativity, and impact, allowing us to push boundaries and redefine industry standards across a wide range of sectors. It’s the strength of these partnerships and our shared ambition to create lasting legacies that truly sets us apart.

How do you go 'the extra mile' for clients and employees?

We exceed expectations by prioritising both our clients and our team. For clients, this means delivering work that makes a real impact, pushing the boundaries of creativity and innovation. For our employees, we invest in growth, offering opportunities for career development – from Chris Smith’s promotion to director, to internships that provide hands-on experience for the next generation. By nurturing talent, embracing change, and always striving for excellence, we ensure we’re going above and beyond, every day.

What innovations have you introduced in the past year?

Hidden Design & Circular Experience

The Glenrothes 51-Year-Old whisky packaging marks the world’s first whisky bottle hidden from view until the packaging is destroyed. Buyers are invited to smash the Jesmonite casing with a custom hammer to access the bottle inside, transforming unboxing into a onetime, participatory experience. This innovation sets a new standard in packaging design, elevating the consumer journey and making the act of discovery a deeply emotional experience, realigning the focus to the product’s true purpose. Jonny Fowle, global head of whisky at Sotheby’s, said: ‘Collectors are looking to be incentivised to drink their whiskies, and herein lies a great new approach to this very problem. The 51 is for the true lovers of whisky; those who interact, drink, and enjoy Scotch” the smashed Jesmonite fragments can be returned to a kintsugi artist for repair. This Japanese process gives the broken pieces new life, promoting sustainability and circular design. Each repair is unique, transforming the fragments into bespoke art that is unique to each consumer. The packaging becomes a lasting and more meaningful piece connected to the buyer for life.

A creative collaboration:

Studio Form - Creative Direction & Design lead Zone - Manufacture & Design The Glenrothes - Concept & Creative Direction

Links

https://www.insidehook.com/whiskey/glenrothes-51-whisky-packaging

https://www.theglenrothes.com/en/the-51

https://www.wheregiantsroam.co.uk/

https://viewport3.com/

https://www.vam.ac.uk/dundee/whatson/exhibitions/kimono?srsltid=AfmBOoret6tlMuLEFkGOr9iGpaamR0Patjvv8o3UVBy61IFrJeIxQy42

https://form-digital.com/