Thoughtwell Christmas Promotion

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GRAPHIC: Direct Mail

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Blood

Client

Thoughtwell

Summary

A Christmas cracker that does not bang. Given that 2018 marked 100 years since the end of the First World War we wanted to create our own tribute to that generation. Inside the cracker you will discover red poppy confetti, 2 British soldiers, 2 German soldiers and a message on a small sheet of classic writing paper. The usual snap band is replaced by a white ribbon that contains a verse from ‘Silent Night’ - the hymn famously sung by troops in the trenches which led to the Christmas truce.