As packaging design briefs for a climate positive, global product launch goes, this one certainly challenged us – in a good way! Ellers Farm Distillery - a new distillery and visitor attraction in North Yorkshire - will soon launch its first global brand, Dutch Barn Vodka. Just another spirits launch you might think – until you learn sustainability is at the very heart of the distillery’s proposition, that it will be carbon neutral from day one, and is already in the process of applying for B-Corp certification® and the packaging needed to reflect the brand's ethos through and through. Drawing on our extensive technical know-how and production insights, we designed and produced a packaging solution with impressive sustainability credentials ensuring the material composition of every single element was sourced and selected for its climate positive attributes. Using a combination of 100% FSC untreated plywood and 100% recyclable and re-pulpable corrugate was only the starting point. Not only was the leaflet and wrap 100% tree-free and 100% compostable – it was also made using 100% green energy.